ROA

#23
GUIDING QUESTION

How productive are your assets?

Return on assets: EBIT/Total assets.

01.What it is

It measures the overall economic efficiency of assets regardless of how they are financed.

02.Component masses

  • EBIT
  • Total assets

03.Formula

MAIN FORMULA
ROA: EBIT ÷ Total assets(%)

04.Interpretation

  • > 15% very efficient; 5–10% acceptable; < 3–4% low (except in capital-intensive sectors).

05.Related to

  • ROE
  • ROI/ROIC
  • DuPont (Margin × Turnover)